Contractor Leads
The Future of Thornton, Colorado Outbuilding Leads

OnCall Services is a new marketing tool for Thornton, Colorado outbuilding contractors. We provide you targeted Thornton, Colorado Outbuilding leads, new prospects, for a flat lead fee. This prospect may become a new Thornton, Colorado Outbuilding client generating thousands of dollars in one-time or lifetime sales. The key to being successful with OnCall Services is two-fold: 1) establish the right process and expectations for managing customer prospects, and 2) do the math so you know what your close rate needs to be for this marketing tool to be financially successful.

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Old vs. New

In the past, outbuilding contractors have primarily relied on print marketing (yellow pages, newspaper and direct mail). This reliance on print marketing requires high fixed dollar commitments with no guarantees of driving a single Thornton, Colorado Outbuilding leads. ServiceMagic’s model is altogether different. It is the future for Thornton Thornton, Colorado Outbuilding leads. It has been spawned by the efficiencies the Internet creates and the ability to target the right "buyers of services" to the right "sellers of services". ServiceMagic’s model uses matching technologies and enables communication between customers and outbuilding contractors via a multi-device (e-mail, cell text, fax, pager or phone) communication system. Most importantly, the model then allows outbuilding contractors to only pay on a performance basis for actual Thornton, Colorado Outbuilding leads delivered.

OnCall Services Advantage for Outbuilding Contractors

Our targeted Thornton, Colorado Outbuilding leads come from consumers completing an online service request that includes name, address, phone numbers, e-mail, and a description of the Thornton, Colorado Outbuilding project or service need they have. The leads are prospects, not sold jobs, and are priced as such. They are similar to callers from the yellow pages or newspaper ads expressing interest in your services, ONLY BETTER because the OnCall Services system allows for much better targeting in terms of type of work and location. You only pay when Thornton, Colorado Outbuilding leads are delivered and accepted, not for promises of leads. If you're an outbuilding contractor in Thornton, you'll find OnCall Services’s lead system more flexible and cost effective than traditional advertising.

Thornton, Colorado Outbuilding Close Rate Expectations

Home improvement, repair and maintenance include a broad array of jobs that vary in time (an hour or two up to multiple months) and size (a hundred dollars to over a hundred thousand dollars). As a result, the contact rates and close rates for Thornton, Colorado Outbuilding leads will vary across this range of job types. Some Thornton, Colorado Outbuilding categories have contact rates as high as 80% and close rates as high as 40% whereas others are as low as 50% and 10%, respectively. We have priced all Thornton, Colorado Outbuilding leads with this in mind in an effort to arrive at an all-in marketing cost as a % of Thornton, Colorado Outbuilding jobs booked which is more attractive than any other marketing alternatives. In addition to spending less marketing dollars per Thornton, Colorado Outbuilding customer won, our targeted lead delivery system often saves our members time worth more than the cost of the leads themselves.

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Key to Success To optimize the use of the OnCall Services system and get the most out of targeted Thornton, Colorado Outbuilding leads:
  • Have a complete and professional ServiceMagic profile.
  • Follow-up on Thornton, Colorado Outbuilding leads promptly and persistently, if necessary.
  • Presume the close or estimate when you follow-up – remember, these customers have asked for a solution to their Thornton, Colorado Outbuilding need.
  • Recognize upfront that not all Thornton, Colorado Outbuilding leads will turn into jobs. Like all marketing methods, you must calculate your all-in marketing cost as a percentage of the revenue booked and then include the time savings of not having to run an advertising agency within your Thornton, Colorado Outbuilding business.
The ServiceMagic Lead Generation system is different from advertising models of the past and once you are comfortable with how it works, how to work with it, and what to expect, our belief is that you will increase your income in an efficient, cost effective and time saving manner.
 


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